Arcos — Knives and forging with 290 years of history
290
+70%
+30%
290 years of history.
A recommended price that is no longer a ceiling.
Arcos is one of the oldest knife makers and forges in Spain — founded in 1734 in Albacete, with 290 years of history and a global turnover as a company of around €40M, of which the online channel is only one part.
As a manufacturer, Arcos was already selling online, but at the same recommended price as its distributor network — a legitimate decision that, without meaning to, seemed to put a ceiling on its own digital growth.
Connecting The Dots came on board as Fractional Ecommerce Leadership, also leading a complete technology consolidation: from 2 external hosting providers and 4 different developers working on Magento to a single Shopify platform with a single partner.
The migration was carried out with SEO safeguarded from the very design of the project — +30% traffic, instead of the drop the industry usually sees after a platform change of this kind.
A recommended price that looked like a growth ceiling.
How we structured the project.
01
Fractional Ecommerce Leadership
02
Technology consolidation on Shopify
03
Factory price, with its own margin
From a factory with a brand to a brand that manufactures.
x2
60-90%
7x-8x+
+30%
1
290
A project that began by putting the technology in order and ended by lifting a ceiling the brand had imposed on itself out of respect for its distributor network.
Other work we're proud of.
Scalextric Spain — The historic slot car distributor
65+ years of brand nostalgia, turned into a digital business with margin and cash flow up front.
5x–10x
65+
2
Mediaset España — The group’s first online store
One platform, six TV channels, sales from day one.
6
1
24h
Tell us about your project.
- We respond within 24 business hours
- First conversation is always exploratory — no commitment
- Budgets tailored to project scope. Optional variable, objective-based budget.
- Senior consultants handle your project from day one
- Available in Spanish, English, Italian, Portuguese